Work With Me

Telling your story is the key to becoming a thought leader.

Leverage the most valuable secret weapon your business already has.

I’m going to cut to the chase…

If you’re here, you probably already have an inkling about the power of your personal experiences and how those change the lives of others. And you might know you need to start implementing in order to grow, sell and make an impact. I’m here to help you be fearless and stand out in your marketplace by being authentically you.

You may think you have what you do all figured out. But if you’re like most people, there’s more to the power of your work than you’re seeing right now. You may be blocking it without even knowing it. Many Unheard Leaders that I work with haven’t been able to tap into this. They’re successful 6-7 figure business owners who have products and services that change lives. You manage successful teams and create content that’s working. But writing for the sake of writing won’t get you anywhere. Content creation for the sake of content creation isn’t getting you anywhere. You know there’s another real, raw layer needed for your messaging. And you’re ready to evolve it to the next level.

Humans are biologically wired to learn through stories. This is why lessons from favorite books and movies become timeless tales. Bold Thought Leaders like Brene Brown and Brendon Burchard are known for their storytelling. As the fingerprints of your messaging, stories help you stand out and lead. If you’re not tapping into the power of these, you’re missing out on powerful connection with your audience.

I intuitively help people see potential by uncovering their stories and helping them see who they are inside. There’s magic and power in making the deeper purpose of your work, what’s unseen, SEEN. Standing streetside at a parade, you may see part of a float and think that’s amazing. But when you have a rooftop view, everything changes. If you can’t see or own the power of your work fully, how will you communicate that to your audience?

What’s that costing you?

Have you ever known something to be true deep down, but had trouble finding words to describe it in your business?

Lost connection to your own message?
Feel called to find meaning in experiences that are hard to talk about in the past and use those to serve your audience?
Want to finally find the essence of what you’ve always tried to say but never knew how so it lands with the people you want to work with?
Ready to take ownership of your messaging and step into the power of your voice?

It’s time to amplify your voice and attract your ideal audience.

Are you struggling to reach your ideal clients effortlessly? Maybe you have a deep desire to share more from your heart, but there’s a nagging voice saying those journeys are meant to stay private so your brand is professional. Or maybe you don’t know they “why” or deeper purpose behind your work.

What if I told you that voice isn’t about keeping your business branding professional? It’s actually coming from fear of telling your stories and being your authentic self. And if you’re leaving stories out, that could be one of the reasons your brand isn’t growing.

I help people find the words and strategies to share these truths with their audience. To understand the real reasons behind why you do what you do. Bold Thought Leaders have a deep sense of ownership around the power of their work and that’s how they help others shift. They transmute vulnerability into power and inspiration in their brands.

Working with me, you’ll leverage personal stories to:

Create vulnerable, impactful content
Inspire and connect with your target audience
Differentiate your business by standing for something
Increase sales with neuro-persuasive copy/story techniques
Engage your audience on social media
Stand powerfully in your own identity and disrupt your marketplace
Streamline messaging across all platforms
Be authentically YOU in your business
Discover or articulate the deeper purpose behind your work

If you’re reading this, you probably already know that successful thought leaders, entrepreneurs and influencers have a handful of go-to personal experiences they share about past mistakes and triumphs along their personal journey. These connect with the audience by showing their expertise (not telling) and establishing trust so they can sell without sounding pushy or salesy. Eventually, serious brands need to implement these same strategies if they want to grow.

Who I serve:

Business owners who are too close to their company mission to see the value of authentic, vulnerable experiences related to branding or who don’t know their soulful “why”
Corporate teams on storytelling strategy and implementation + influence and persuasion techniques in copywriting
Entrepreneurs, coaches, personal brands offering exclusive, high-level mastermind groups with bespoke coaching support on storytelling + NLP influence and persuasion skills

With my Disruptive Storytelling Code, you’ll:

Connect with your audience through powerful signature storytelling
Disrupt limiting beliefs held by your audience with actual thought leadership
Discover and market the deeper purpose behind your business
Create high-level branding themes connected to inspiration and vision for your work
Create neuro-persuasive and subconscious, influence driven messaging for sales
Integrate hypnotic copywriting techniques

Packages

I work with one-on-one clients, coaches, entrepreneurs and corporations on bespoke projects or retainers for business storytelling, and NLP influence and persuasion based techniques for copywriting (SOM patterns). My work is rooted in my signature Disruptive Storytelling Code and all projects are customized to your business needs.

Please note: If you book a Story Clarity call and we go onto work together, the cost of the call is removed from the total investment in the package.

Story Clarity Call

This is a 90-minute session where we identify your top signature stories, and uncover the deeper purpose behind your work in the world. We work on how to tell sensitive stories professionally, overcome limiting beliefs behind sharing your stories and whatever you need.

This is a great option for you if you already have an idea of what stories you want to tell or want to dive deeper intuitively into harnessing the power of your business “why.”

Disruptive Storytelling Intensives

I work with 1:1 clients on an application basis. Coaching packages include customizable options that work for you needs for coaching, content creation, editing, team trainings, and more.

These sessions are perfect for you if you want a deep dive into disruptive storytelling to amplify their marketing and messaging.

We focus on developing your signature stories, the hero’s journey & identity of your clients, brand story themes, implementing persuasion techniques to break through the limiting beliefs of your audience, and more.

We create content around the most powerful asset your business has: YOU. When you stop working based on what you think your clients want and start working from a place of authenticity, you make an impact that rallies people around what you’re doing. Though this dynamic blend of disruptive and vulnerable storytelling, you stand out and stand up for what you believe in, what your company stands for. One-time and retainer options available.

Mastermind Group Coaching Story + Influence/Persuasion Mastery

I coach high-level mastermind groups for multiple million dollar brands, helping participants master storytelling and persuasive NLP patterns in writing.

These include training, group calls, focus groups, and customized support via private social groups, email and voice apps so clients have direct access to me. Students learn and implement in exclusive small group environments.

One-time and retainer options available

Here’s what other business owners, coaches, and entrepreneurs are saying about working with me.

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Hi, I'm Katie Soy!

With over 10 years of corporate marketing experience, I’ve had the pleasure to serve and develop high-level messaging strategy for business owners in a variety of industries. As a high-performance coach for multimillion-dollar programs, my work focuses on telling disruptive stories in business brands, and applying influence and persuasion strategies for entrepreneurs, organizations, and authors in content creation, books, and business copywriting.

During my corporate tenure as a Senior Marketing and Communications Manager, I supported 200+ retail branches and 2,000+ sales representatives in a bicoastal financial institution by developing marketing strategies and award-winning campaigns for database marketing, sales enablement, and sales retention. I created email marketing campaigns for 25,000+ subscribers, developed brand reinvention strategies, and managed creative brand governance and reputation.

My corporate journey, teaching experience as an adjunct college professor, and passion for creative writing ignited my focus on brand storytelling.

Customer Reviews

“Katie is a story wizard. Her true gift is extracting stories from you; not writing them for you. She has a unique ability to recognize your point-of-view, to discover your style and your voice as opposed to applying her own filter. Her work is not cookie cutter. Katie is able to ask the right questions to extract your stories which she then organizes, edits and adds a bit of her magical persuasion and influence. You are then presented with a catalog of rich material that you can use across all areas of your messaging. What I admire most about Katie is that she is always learning and improving. She is available to circle back to elevate your copy to her new level whenever necessary. Whether you need help with a specific project or feel you need to overhaul your messaging entirely, Katie will bring a truly one of a kind mix of compassion, mastery and magic to your copy.”

“Something I’ve really struggled with is just talking about myself and figuring out how to position and talk about myself so my success stories and expertise really shine through. Katie really helped me dig into what really sets me apart, what makes me special and unique. She did it in a way that made it feel effortless. I’ve never worked with someone who’s asked me the thoughtful and thought provoking questions that she asked me and it really made me feel seen and heard and that my story mattered. That’s something I definitely struggled with before working with Katie. If you’re really trying to figure out what your story is and how to position your story in a way that will help your people and help your connection with your audience, Katie is a great person to work with to help pull out your stories and help you find your magic within what can feel to me like a really boring story about my life. But she helped me pull out the connection pieces and important sections of my story and focused in on what makes my story stand out and how that can connect and relate with my audience.”

"Katie’s trained with me and written some of the most powerful scripts we’ve seen inside of our students’ businesses. Stories are another tool you get to use to pull people into your content and brand. Katie’s written scripts and copy for some of our top agency clients and now coaches all of our mentorship students on crafting amazing Thought Reversal and Connection Scripts.”

“Katie is fabulous. I am a doula and the work I do takes up most of my brain power. I have very little room to even consider marketing or how to word bios so that potential clients get an idea of who I am before an interview. Recently, I was asked to write a bio for an area event and I felt sheer terror! Enter Katie with her magical powers! She helped me write a clear and concise About Me page that truly gives a window into the love I have for this work and worded it so that just about anyone can understand. She was able to see how this work is truly my soul and then bring forth actual words that communicate my passion. It was honestly so touching to go through this process with Katie. She saw my work. She saw my heart for it. And then she put it all into the words I wasn’t able to. Katie has the incredible ability to translate the words for the soul, something very few people do well. I’m so grateful to Katie for helping me through this process and using her magic to help me market my services!”

“I had the great pleasure of working with Katie Soy on branding and storytelling for my nonprofit organization. Katie has lead the charge in translating the lengthy backstories and discourse that guide our grand vision into language that effectively and clearly relays our mission and values. Katie’s work has enabled us to tell our story and communicate in ways that will drive our organizational growth and impact for years to come.”

“I’ve worked with Katie…and the experience was amazing. I teared up reading our “About Me” page…goosebumps! We’ll be using her copy on our next website launch and I can’t wait to share it. She not only summarized our very complicated story, but helped us realize what we are really passionate about and what we actually want to be actually talking about in the world. Honestly working with Katie was a bit life changing.”

Katie Soy

AUTHOR | STORYTELLING CONSULTANT| BRAND & MARKETING EXPERT | STORY WIZARD | ADVENTURER.